01
Advertising & campaigns
TV and digital spots, launch campaigns, seasonal content for retail and FMCG.
INT. MOVIMAX STUDIO, ISTANBUL — DAY
Built by filmmakers who learned the machines
MoviMax is an AI media production studio based in Istanbul, serving brands, agencies and institutions across Türkiye, the Gulf, the wider Arab world and Europe.
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The story
We started MoviMax because the economics of video changed faster than the industry did. A 30-second spot that used to need a crew of thirty and four weeks can now be made by a crew of six in days — if that crew knows both cinema and the machines.
Most AI video today is either a demo or a risk: impressive for five seconds, then a melting logo, a wrong dialect or a face nobody agreed to use. We built the studio around the opposite idea — the same discipline as a traditional production house, with generative tools where they actually help.
Istanbul is no accident. It shares a working day with Riyadh, Dubai and Berlin, it is the drama capital of the region, and it is one of the few cities where Arabic, Turkish and English production talent work side by side.
WHERE WE COME FROM
A decade of media work, one new camera
The people behind MoviMax have spent more than ten years in Istanbul producing digital media, campaigns and content for brands in Türkiye and the Arab world. MoviMax is what that experience looks like with generative AI in the toolkit: the same briefs, the same client standards, a new way to deliver.
02
Digital & social content
Always-on content systems for brands across Instagram, TikTok, YouTube and Snapchat.
03
Arabic–Turkish media bridge
Helping Arab brands enter Türkiye and Turkish brands speak to the Gulf.
04
Corporate & institutional film
Explainers, event films and internal communications for companies and organizations.
WHO WE MAKE FILMS FOR
01
Brands & retail
Launches, seasons and always-on social for FMCG, fashion, beauty and e-commerce.
02
Agencies
Pitch previs, overflow production and Arabic versions of global campaigns — white-label if you prefer.
03
Real estate & hospitality
Off-plan launches, hotel openings and destination films across Istanbul and the Gulf.
04
Institutions & public sector
Explainers, awareness campaigns and multilingual service content.
SIX GATES
Six gates. Zero surprises
01
Brief
Goal, audience, markets, legal limits and a likeness & IP checklist.
Producer02
Script
Written natively in each language, timed to the second.
Screenwriter03
Look-dev
Dozens of explorations narrowed to approved style frames.
Art Director04
Animatic
A draft of the whole film, with temp voice. Your key approval.
Film Director05
Production
Generation, compositing, VO, music, edit and grade.
Whole crew06
QC & delivery
Human QC, native-language check, legal read, every format.
Rights & Ethics LeadTHE RULES — HOW WE WORK
Ten rules we publish and keep
01
Consent first
No real face or voice without signed consent, limited in purpose and time. Consent can be withdrawn. No public figures without a license.
02
Licensed tools only
Paid commercial plans only, logged per project in a tool & license register. Tools with IP indemnity on request.
03
One producer, one number
Every production has one producer who answers your calls from brief to delivery.
04
Fixed quote, no surprises
You approve a fixed quote before work begins. Scope changes are quoted before they are made.
05
Real products, real claims
Products come from approved photography or CAD. AI never invents a feature or a result.
06
Your data stays yours
NDA by default, AI-training opt-outs, data handled with KVKK and Gulf PDPL in mind, deletion on request.
07
Human QC on everything
Every deliverable passes a checklist signed by a named person: artifacts, hands, text, logos, native-language read, claims.
08
The cultural read
A native reviewer from the target market checks dialect, dress, gestures and symbols. Arabic on screen is always set by hand, never generated.
09
Clear revisions
Revision rounds are written into every quote. Big decisions are approved early so nothing surprises you late.
10
No deceptive deepfakes
We turn down political persuasion using real people, likenesses used without consent and anything designed to mislead.
THE KIT
Best tool per shot, not one tool for everything
We are not tied to any one model. We test the leading video, image, voice and finishing tools every month and choose per shot — for quality, for licensing terms and for what your legal team needs.
01Video generationGoogle Veo · Kling · Runway · Luma · MiniMax
02Images & style framesMidjourney · FLUX · Imagen · Adobe Firefly
03Voice & lip-syncElevenLabs · HeyGen · human voice talent
04Edit, VFX & colorDaVinci Resolve · After Effects · Nuke · Blender · Topaz
FADE IN:
Have a launch date? We have a slot
Send a one-paragraph brief. You get a treatment, a timeline and a fixed quote within two working days.
Mon–Fri, 09:00–19:00 Istanbul time (GMT+3)